Photo Diary: Behind the scenes from 2014 NBA All-Star Weekend in New Orleans
NEW ORLEANS — Every year, All-Star Sunday ends with the same feeling: We’re done already?
A busy 72 hours is now in the books now that the East prevailed in a record-setting All-Star Game, with Cavaliers guard Kyrie Irving earning MVP honors, and Wizards guard John Wall took home the Dunk Contest title.
To cap this week’s festivities, here’s a quick photo diary from the weekend that was, with some behind-the-scenes shots from the All-Star festivities plus a few photos of host city New Orleans:
Shortly before All-Star Weekend, Pelicans owner Tom Benson announced that his team had agreed to a deal that would make the Smoothie King chain the naming rights sponsor for the New Orleans Arena. You couldn’t miss the building’s new signage.
Next door to the Smoothie King Center, and adjacent to the massive Super Dome, was this gigantic poster of Rockets center Dwight Howard on the Benson Tower. You could see it coming in from the airport or milling around the arena area. With Bulls guard Derrick Rose sidelined with a knee injury, Howard received top billing from Adidas, who had tons of All-Star promotional materials throughout the city.
Speaking of sneaker companies, Jordan Brand hosted events in a shop that included a next-generation hologram set-up. Fans could mimic the moves of Thunder guard Russell Westbrook, Clippers guard Chris Paul, Clippers forward Blake Griffin and Knicks forward Carmelo Anthony as the hologram version of the players explained how to execute a crossover or a spin dribble. Fans could then have their pictures taken flanking the holograms with blue screen technology. It’s hard to tell from the picture above, but the holograms appeared as life-size to observers.
The Jordan event also showed off a look at these Special Edition Jordan XX8 sneakers. More details here.
One other cool detail from the Jordan experience: this “23″ sculpture was composed entirely of parts from Jordan’s signature sneakers throughout the years. For more sneakers from All-Star Weekend, click here.